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HUBSPOT AEO · VISIBILITY IN AI RESPONSES

Track how your brand appears in ChatGPT, Gemini, and Perplexity, and turn that data into action.

We set up HubSpot AEO, define prompts, competitors, and tracking criteria, and link the findings to content, campaigns, and CRM data.

Talk to MorningLabs View Capabilities
  • Visibility
  • Prompts
  • Quotes
  • Feeling

CLEAR ANSWER

What is HubSpot AEO?

HubSpot AEO is HubSpot's tool for monitoring and improving a brand's visibility in AI-generated responses. It allows you to track prompts on ChatGPT, Gemini, and Perplexity, compare yourbrand's presence against competitors, and analyze mentions, sentiment, and content opportunities.

Key Capabilities
PromptsChatGPTGeminiPerplexityShare of voiceCompetitorsQuotesFeelingRecommendations

The availability of certain features depends on the edition you have purchased or may be in beta.

HOW WE DO IT AT MORNINGLABS

From tracking prompts to an actionable improvement plan

We configure and develop only what the process requires, maintaining an architecture that is understandable, well-documented, and ready to evolve.

01

Initial Setup

We define the brand, domain, variants, products, ICP, and competitors using consistent criteria.

02

Map of Prompts

We select questions that reflect genuine intent and adequately cover the stages of awareness, consideration, and decision.

03

Competitors

We look at which brands appear, how often, and in what types of searches.

04

Quotes and Sources

We analyze which domains and content appear as sources to identify patterns and opportunities.

05

Content and Structure

We translate these findings into improvements to content, entities, pages, and semantic architecture.

06

Follow-up

We establish a routine for reviewing changes and linking visibility to marketing and CRM when the data allows it.

FREQUENTLY ASKED QUESTIONS

What You Should Know Before You Start

Does HubSpot AEO analyze ChatGPT, Gemini, and Perplexity?

Yes. HubSpot currently tracks visibility on those three search engines.

Does AEO replace SEO?

No. AEO expands visibility efforts to include AI-powered response engines. Technical SEO, useful content, authority, and a crawlable website remain essential.

Can MorningLabs handle the setup and strategy?

Yes. We can configure the tool, define prompts and competitors, interpret the results, and turn them into a backlog of actions related to content and web architecture.

NEXT STEP

Would you like to see how HubSpot AEO fits into your business?

Tell us what you have in place today, what you want to achieve, and which processes need improvement. We'll review the scope before proposing any configuration, automation, integration, or development.

FocusArchitecture · Implementation · Automation · Training
MorningLabsHubSpot Diamond Solutions Partner

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